Local search is an integral part of any SEO strategy targeting customers in a specific region, city, or neighborhood.
The information available in local search results – business name, address, phone number, website, photos and videos, customer reviews and star ratings, and more – is more likely to answer that need than a plain blue link.
Whether you’re a local business or an establishment business, bite the dust people use search engines like Google and Bing to find your business. That’s why local search engine marketing, also known as local search engine optimization, is an invaluable tool for helping people find your business and become customers.
