Category: Wiki – Know How (Digital Marketing Encyclopedia)

HubSpot is software that enables inbound marketing to be carried out efficiently. The software ..

Microsoft was founded by Bill Gates in 1975 and is based in Redmond, USA. Microsoft now ha..

The term employer branding describes the strategic approach taken by companies to create a bran..

Geo Marketing deals with the geographical conditions in marketing. Regional aspects affect the..

API stands for "application programming interface" and basically designates an interface for ap..

A QR Code (short for Quick Response) consists of a two-dimensional barcode. This stores informa..

Geotargeting is a sub-area of targeting and belongs to the large field of online marketing. ..

An emoji is a pictogram used primarily in chat or SMS communication. Unlike emoticons or smi..

Mobile marketing is a sub-discipline of marketing that focuses in particular on reaching users ..

Social bookmarks are bookmarks on the Internet. They enable users to store interesting links�..